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Plausible is a lightweight, privacy-focused web analytics tool. A single script tracks page views, referrers, campaigns, countries and devices without cookies or personal data, and the dashboard fits on one screen. Goals and funnels cover conversions, while email reports and a public dashboard option make it easy to share numbers. Because it is cookieless, it avoids most consent-banner requirements in the EU. It is hosted in the EU and can also be self-hosted. Pricing is based on monthly page views, with a trial available; it suits sites that want useful traffic numbers without surveillance.
